Technical translations are generally considered to be among the most demanding translation jobs of all. The reason being that when comes to data sheets, information booklets, user manuals and so on, any[...]
Machine translation has come a long way. Today, a tool like DeepL is widely used for fast and cost-effective multilingual communication. But speed isn’t everything. When accuracy, tone, and terminology[...]
Having your content in multiple languages is a must if you want to reach a larger audience. But how much does a translation cost and does it fit into your budget? In Switzerland, where multilingual communication[...]
A quick question to start us off – how successful do you think the translations of the following slogans are? ‘Just do it’ ‘Red Bull gives you wings’ And how would you rate the brand names ‘Audi[...]
Heard of transcreation? It’s the marketing tool that everyone is talking about, enabling you to reach more customers and establish yourself internationally. Discover the numerous advantages of transcreation[...]
Looks also speak volumes